How to Promote Your Music on Twitter

*This is a guest post by John Oszajca from MusicMarketingManifesto.com. If you would like to submit a guest post for consideration of publication to our site, please contact us.

Twitter is like any other social media site in that it can be a tremendous way to drive traffic to your music. However if you are just sending that traffic to your website in the hopes that someone will see how great you are and buy your album you are very likely going to be pretty disappointed.

If you are planning on ditching MySpace and using Twitter to promote your band or music, then I recommend you set up a squeeze page and make sure you are capturing the contact information of those potential fans so that you can market your music later and, with a little luck, actually sell some albums.

The basic way that I use Twitter to sell albums and promote my music is by including my URL to my squeeze page in my profile. I use a twitter bot to grow my follow count by a few hundred each day, a good percentage of these people wind up clicking on my URL and ultimately signing up for my mailing list. Once there, they are in my sales funnel and in time, the album sales start rolling in.

It is also important to communicate with the people that are following you and to a certain extent, the more posts you make the more people are apt to check out your profile and of course your URL. In the end it’s like anything, the more you put in to it the more you will get out of it. But like in the early days of MySpace, I think Twitter is a still largely unexploited traffic generating tool that is great for promoting your band or music on the internet.

For more great tips on  Music Marketing go to http://www.MusicMarketingManifesto.com

Tip: Scroll down to the page and there is a link for a free report that is full of some pretty great strategies.

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